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論文名稱：

　出版年: 民91
　　　　　研究生: 黃延聰 Huang, Yen-Tsung

　　　　電子全文: 電子全文下載
　　　　論文名稱: 跨國代工聯盟中產品開發之知識取得與能力發展
　　　　論文名稱: Product Development Knowledge Acquisitions and
Capabilities Enhancement in Cross-Border Manufacturing
Alliances
　　　　指導教授: 莊正民 Chuang, Cheng-Ming
朱文儀 Chu, Wenyi
　　　　學位類別: 博士
　　　　校院名稱: 國立臺灣大學
　　　　系所名稱: 商學研究所
　　　　　　學號: D87741011
　　　　　學年度: 90
　　　　　語文別: 中文
　　　　論文頁數: 149
　　　　　關鍵字: 代工 OEM / ODM
能力發展 Capabilities Enhancement
知識管理 Knowledge Management
組織間學習 Interorganizational Learning
跨國聯盟 Cross-border Alliances
知識移轉 Knowledge Transfer
產品開發 Product Development
[摘要]
　　本研究旨在建立廠商藉由跨國聯盟發展本身能力之模型，並以台灣資訊電子廠商跨國
代工聯盟做為研究系絡，進行模型之實證。在觀念架構上，本研究整合組織學習、知識管
理及吸收能耐等文獻，提出聯盟中廠商能力發展之三個主要過程：聯盟中知識取得、廠商
內知識處理、及廠商內知識應用，而三個學習過程將會影響廠商在聯盟中能力的學習成效
。
　　根據上述能力發展過程架構，本研究探討兩個問題：是什麼因素決定廠商從跨國聯盟
中取得知識？廠商內部如何進行知識處理與知識應用等過程？針對前一個問題，本研究以
組織互動、知識基礎與系絡鑲嵌等觀點，提出九個決定因素，包括：廠商學習意圖、客戶
知識領先、客戶知識保護、知識內隱程度、知識複雜程度、組織間互動強度、國家文化差
異、組織系絡差異、及組織間信任；針對後一個問題，則以組織學習與知識管理等觀點為
基礎，提出七個影響因素，包括：團隊知識處理、專業知識分享、跨界限知識移轉、制度
化新知識、專案組織使用、水平協調能力、及專注核心能力。
　　在研究方法上，本研究先進行個案研究以瞭解台灣廠商利用跨國代工發展能力之過程
，並以「產品開發之知識取得與能力強化」做為實證模型之依變項。接著，利用問卷調查
法，蒐集台灣資訊電子產業150個跨國代工聯盟之有效樣本，運用複迴歸及聯立方程式等統
計分析方法，進行模型的檢定，得到下列研究結論：
　　1.聯盟中知識取得、廠商內知識處理、及廠商內知識應用是廠商運用聯盟強化本身能
力的決定因素。
　　2.廠商在能力發展的過程中，聯盟中知識取得會影響到廠商內部的知識處理與知識應
用。
　　3.聯盟中組織間互動的強度愈高，聯盟夥伴愈能從合作過程中取得知識。
　　4.聯盟中組織間信任的程度愈高，聯盟夥伴愈能從合作過程中取得知識。
　　5.廠商內部參與聯盟的任務團隊之知識處理程度愈高，廠商愈能藉由聯盟強化本身之
能力。

[摘要]
This study examines the capabilities enhancement through cross-border
alliances. Based on the cross-border manufacturing alliances of Taiwanese
information technology firms, this study proposes and tests a model of the
product development capabilities enhancement of Taiwanese firm.
Integrating literatures of organizational learning, knowledge management, and
absorptive capacity, this study proposes the processes of firms’ capabilities
development: knowledge acquisitions, knowledge processing, and knowledge
application. The three processes influence the firm’s capabilities enhancement
through alliances.
Accordingly, this study attempts to explore two questions: What determinants
influence firms’ knowledge acquisitions in alliances? How do firms process
and apply the acquired knowledge? To the former question, this study employs
organizational interaction, knowledge-base, and contextual embeddedness
perspectives, proposing nine determinants: learning intention, knowledge gap,
knowledge protection, knowledge tacitness, knowledge complexity,
interorganizational interaction, national cultural difference, organizational
context difference, and interorganizatioal trust. To the later one, this study
bases organizational learning and knowledge management perspectives, proposing
seven affective factors: knowledge processing in task teams, knowledge sharing
in functional departments, cross intraorganizational border knowledge
transfer, new knowledge institutionalization, utilization of project teams,
horizontal coordination capability, and focusing on core competence.
Through mail survey, 150 effective samples of cross-border manufacturing
alliance of Taiwanese information technology firms are collected and analyzed.
Using regression and simultaneous equations model, the proposed model are
tested. The main conclusions are presented as follows:
1.Knowledge acquisitions in the alliance, knowledge processing in the firm,
and knowledge application in the firm are the determinants of capabilities
enhancement.
2.In capabilities development process, knowledge acquisitions in the alliance
influence knowledge processing and application in the firm.
3.The more intensive the interaction between alliance partners, the greater
knowledge acquired by alliance partner.
4.The higher the degree of trust between alliance partners, the greater
knowledge acquired by alliance partner.
5.The more the firm’s task team participating alliance processes the acquired
knowledge, the more the firm enhances its capabilities through the alliance.

[論文目次]
目　錄
謝詞 ……………………………………..…………………………….………….... I
中文摘要 …………………………………..…………………………….…….…… II
英文摘要 …………………………………………………..………………….…… III
目錄 ……………………………………………..…….…………..…………….… V
表目次 ………………………………………………………………….…..……… IX
圖目次 ……………………………………………………………………….…..… XI
第一章　緒論　……………………………………………………………………. 1
第一節研究動機　/　1
一、台灣資訊電子產業之發展　/　1
二、跨國代工關係中之能力學習　/　2
三、廠商如何藉由代工提昇能力　/　3
四、能力發展之理論觀點　/　4
五、本研究之理論動機　/　5
第二節研究問題與目的　/　5
第三節研究範圍　/　6
第四節研究流程　/　7
第五節預期研究貢獻　/　7
第二章文獻探討　………………………………………………...………………9
第一節　聯盟中廠商能力發展　/　9
一、能力的本質　/　9
二、能力的發展　/　14
三、聯盟中廠商能力的發展　/　20
第二節　廠商內部的知識處理與應用　/　25
一、廠商內部的知識處理　/　25
二、廠商內部的知識應用　/　28
三、聯盟中廠商內部學習的架構　/　31
第三節　跨國聯盟中的知識取得　/　32
一、聯盟中廠商間的知識移轉　/　33
二、廠商本身的特質　/　36
三、聯盟夥伴的特質　/　38
四、知識本身的特質　/　40
五、聯盟雙方互動特質　/　41
六、聯盟的系絡鑲嵌特質　/　42
七、聯盟中廠商知識取得之理論架構　/　44
第四節文獻綜合評論　/　46
一、過去研究不足之處　/　46
二、本研究努力方向　/　47
第三章　個案研究　……………………………………………..……………… 49
第一節　個案研究方法　/　49
第二節　個案研究結果　/　50
一、A公司個案研究　/　50
二、B公司個案研究之I　/　52
三、B公司個案研究之II　/　54
四、C公司個案研究　/　55
五、D公司個案研究　/　57
六、個案研究結果的比較　/　60
第三節　個案討論與結論　/　60
一、個案討論　/　60
二、個案研究結論　/　66
第四章　研究架構、研究假設與構念衡量　…………...……………………. 67
第一節　聯盟中能力發展之過程　/　67
第二節　研究架構之建立　/　69
　　　　一、能力發展之結構模型　/　69
二、個案研究之結果　/　70
三、量化研究的依變項：產品開發能力　/　71
四、實證之研究架構　/　72
第三節　研究假設之推導　/　73
第四節　研究構念之操作化與衡量　/　79
第五章　研究方法　………………………………………………..…………… 89
第一節　資料蒐集與抽樣方法　/　89
一、實證產業之選擇　/　89
二、資料的蒐集　/　90
三、問卷調查的抽樣方法　/　90
第二節　問卷設計、調查與回收　/　91
一、問卷設計　/　91
二、問卷調查與回收過程　/　92
第三節　樣本特性描述　/　93
一、代工聯盟特質描述　/　93
二、代工廠特質描述　/　96
三、外部效度的探討　/　98
第四節　效度與信度的檢定　/　98
一、效度檢定　/　98
二、信度檢定　/　99
三、構念衡量分數之計算　/　100
第五節　模型檢定方法　/　102
一、複迴歸模型　/　102
二、聯立方程式模型　/　102
第六節　研究限制　/　103
第六章　研究結果　…….……..…………………………………....………… 105
第一節　研究變數之敘述統計及相關分析　/　105
一、單變數之敘述統計　/　105
二、兩變數間之相關分析　/　107
第二節　聯盟中知識取得模型之檢定　/　108
一、複迴歸模型檢定　/　108
二、結果討論　/　108
三、模型修正與檢定　/　110
第三節　廠商能力強化模型之檢定　/　112
一、複迴歸模型檢定　/　112
二、結果討論　/　113
三、模型修正與檢定　/　114
第四節　整體模型之檢定　/　117
一、原始模型之檢定　/　117
二、修正模型之檢定　/　119
三、競爭模型之檢定　/　120
第七章　結論與建議　…….……..…………………………..……..………… 123
第一節　研究結論　/　123
一、原始理論模型之結論　/　123
二、修正與競爭模型之結論　/　125
第二節　研究涵義　/　128
一、理論上的涵義　/　128
二、實務上的涵義　/　129
第三節　後續研究之建議　/　131
參考文獻　………………………………..…………………..……….…………. 133
附錄一：訪談問題綱要　……………...…………………..…..………..……… 145
附錄二：本研究問卷　………………..……………………………..…….…… 146
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